1.如何用英语写广告词
英文广告中不止用词别出心裁,句型也很有特色。
下面我们就来看一看。 英语广告的句型也多种多样,但最常用的句型有以下几类: 1) 祈使句 这是出现最多的句型。
例 1 Ask any one who owns one. (汽车广告语) 询问一下有这种车的人吧。 例 2 Lay down your arms.(桌子广告语) 放下您的胳膊吧。
例 3 Please do not leave it too late. 事不宜迟。 2) 一般疑问句 通常用在广告的前面。
例 1 Have you ever dreamed of ascending the steps of a great temple built to the gods? (旅行社广告)您是否梦想过登上为众神修建的宏伟庙宇的台阶? 例 2 Can a tired, overworked voice command attention in class? 一个疲惫、过劳的声音能吸引全班的注意力吗? 又如下面这个广告全部由一般疑问句构成: People with PhDs should have inquiring minds. Consider this a simple test. A) Do you want to work in world-class research laboratories? B) Do you want to apply your research skills to keep a successful business at the cutting edge of world technology? C) Do you want to build your career with a major international company headquartered in Australia? If your answers to these questions are "yes", BHP would like to talk to you. Your first challenge is to discover more by calling Theoni Parthimos, our Senior Personnel Officer. 3)省略句 在英语广告中,省略句比比皆是,甚至整篇广告都由省略句构成。 例 Serviced Greenfield sites aplenty. Ready for development. For sale. For manufacture. For business. For services. For leisure. A million square feet of ready-to-wear premise. Brand new business parks. Four-star conference facilities. Backed by 14 years' success in helping business to relocate, set-up, prosper, expand. 4) 比较级 比较级在广告中用得非常多,这是由于英语广告中有大量的形容词和副词做修饰语的缘故。
例1 Today in business fast is no longer fast enough, even faster is still too slow to keep pace with the incredible demands placed on people and the computers they work with. That's one reason why IBM developed P60/D. 60MHz 64-bit Pentium Chip computers so fast, so powerful, it makes today's conventional computers like they are moving at a snail's space. 例2 These days succeeding in business means getting more competitive and making tougher decisions. 例3 The new Minolta Riva Zoom 105EX is the most compact camera in a very prestigious class. 例4 In short, the stronger your character, the brighter your future. 5) 直接引语 在英语广告中直接引语出现得很多,原因:一是直接引语使得广告显得形式活泼、新颖;二是采用直接引语从心理学的角度看可以增强说服力。 例1 "It's like we're all in the same office. The office just happens to be spread across 7,000 miles of ocean," Tom Hughes MIS Director, Construction. 这是IBM公司的一则广告的开头语,通过该公司经理的话,使广告显得生动具体。
例2 "Through the NVQ initiative we have discovered talents and competencies we would never otherwise have known about." Says Ian McDermot of Philips Components in Blackburn. 这是用人单位对NVQ职业培训机构的赞扬。 例3 "I was afraid to drive in the snow. Not great when you live in Alaska." Fortunately, Carol Kineaid, who lives in Anchorage, saw a Suzuki 4-door Sidekick on display and decided to give it a try. "From the time I got behind the wheel, it was the one for me. You sit up so high, like you have so much control." With four-wheel drive and 1.6 liter, 16-value engine, it's understandable. And her snow-o-phobia? "My Sidekick just goes right through it, I never knew what I was missing." Apparently, husband John knew exactly what he was missing. "He wanted to drive my Sidekick from the moment I got it, but I just said, 'no way'." There was only one thing left for John to do. "You should have seen the neighbor's faces when he drove up in his Sidekick," Carol reports. Who knew that after raising two kids, John and Carol would have twins? 这是一则汽车广告,通过直接引语生动地表现了汽车的功能。
2.各种类型广告宣传语(英文翻译出来的)简短点
麦斯威尔咖啡 Good to the last drop. 滴滴香浓,意犹未尽。
雪碧 Obey your thirst. 服从你的渴望。 索尼影碟机 The new digital era. 数码新时代。
理光复印机 We lead. Others copy. 我们领先,他人仿效。 佳能打印机 Impossible made possible. 使不可能变为可能。
雀巢冰激凌 Take time to indulge. 尽情享受吧! 万宝路香烟 Come to where the flavor is. Marlboro Country. 光临风韵之境——万宝路世界。 凌志轿车 The relentless pursuit of perfection. 不懈追求完美。
丰田汽车 Poetry in motion, dancing close to me. 动态的诗,向我舞近。 轩尼诗酒 To me, the past is black and white, but the future is always color. 对我而言,过去平淡无奇;而未来,却是绚烂缤纷。
百事流行鞋 Ask for more. 渴望无限。 雀巢咖啡 The taste is great. 味道好极了。
麦当劳 I lovin it! 我喜欢! 三星电子 feel the new space. 感受新境界。 摩托罗拉手机 intelligence everywhere. 智慧演绎,无处不在。
百事可乐 the choice of a new generation. 新一代的选择。 三菱电工 we integrate, you communicate. 我们集大成,您超越自我。
IBM no business too small, no problem too big. 没有不做的小生意,没有解决不了的大问题。 东芝电子 take toshiba, take the world. 拥有东芝,拥有世界。
飞利浦电子 let's make things better. 望采纳 谢谢让我们做得更好。
3.用英语写一段广告词,长一点,还带翻译
*宝马汽车:驾驶乐趣,创新无限* BMW car: driving pleasure, unlimited innovations 宝马和奔驰都是汽车中的精品,所不同的是奔驰体现的是尊贵和身份感,主人往往聘请专人驾驶;而宝马则不同,虽然同样代表身份,但显然属于更为年轻的富人阶层,而且他们往往亲自驾车,体验宝马的驾驶乐趣,这正是宝马的魅力所在。
BMW and Mercedes were in the car high-quality goods, what is different Benz reflect is exalted and identity feeling, master often hire persons driving, And the BMW is different, yet equally representative identity, but obviously belong to more young wealthy, and they tend to drive, personally experience BMW, which is the driving pleasure of BMW charm. 七喜饮料:非可乐* QiXi drinks: than coke 面对可口可乐和百事在可乐市场上的“垄断”,七喜汽水面临尴尬的处境,这时七喜采用逆向思维,把自己定位为非可乐碳酸汽车,与可口可乐和百事可乐建立起区隔,却获得意外的成功,成为碳酸饮料市场上第三大品牌。创造性的定位为七喜创造了一个全新的市场。
Facing the Coca Cola and Pepsi cola market in the "monopoly", QiXi soda facing embarrassing situation, then QiXi with reverse thinking, position himself for than coke carbonated vehicle, with the Coca Cola and Pepsi cola established segregation, but an unexpected success, become carbonated drinks market third big brands. Creative positioning for QiXi created a new market. 世界知名品牌广告语(英文版) 1. Good to the last drop. 滴滴香浓,意犹未尽。(麦斯威尔咖啡) 2. Obey your thirst. 服从你的渴望。
(雪碧) 3. The new digital era. 数码新时代。(索尼影碟机) 4. We lead.Others copy. 我们领先,他人仿效。
(理光复印机) 5. Impossible made possible. 使不可能变为可能。(佳能打印机) 6. Take time to indulge. 尽情享受吧!(雀巢冰激凌) 7. The relentless pursuit of perfection. 不懈追求完美。
(凌志轿车) 8. Poetry in motion,dancing close to me. 动态的诗,向我舞近。(丰田汽车) 9. Come to where the flavor is.Marlboro Country. 光临风韵之境——万宝路世界。
(万宝路香烟) 10.To me,the past is black and white,but the future is always color. 对我而言,过去平淡无奇;而未来,却是绚烂缤纷。(轩尼诗酒) 11. Just do it. 只管去做。
(耐克运动鞋) 12. Ask for more. 渴望无限。(百事流行鞋) 13. The taste is great. 味道好极了。
(雀巢咖啡) 14. Feel the new space. 感受新境界。(三星电子) 15. Intelligence everywhere. 智慧演绎,无处不在。
(摩托罗拉手机) 16. The choice of a new generation. 新一代的选择。(百事可乐) 17. We integrate, you communicate. 我们集大成,您超越自我。
(三菱电工) 18. Take TOSHIBA, take the world. 拥有东芝,拥有世界。(东芝电子) 19. Let's make things better. 让我们做得更好。
(飞利浦电子) 20. No business too small, no problem too big. 没有不做的小生意,没有解决不了的大问题。 (IBM公司)。
4.十句中文广告与及翻译
We lead. Others copy.
我们领先,他人仿效。(理光复印机)
Just do it.
只管去做。( 耐克运动鞋)
Good to the last drop.
滴滴香浓,意犹未尽。( 麦斯威尔咖啡)
Ask for more.
渴望无限。( 百事流行鞋)
Obey your thirst.
服从你的渴望。( 雪碧)
Let's make things better. - Philips
飞利浦:让我们做得更好。
Start ahead. - Rejoice
飘柔:成功之路,从头开始。
I'm loving' it. - McDonald
麦当劳:我就喜欢。
Connecting people. - Nokia
诺基亚:科技以人为本。
Intelligence everywhere. - Motorola
摩托罗拉:智慧演绎,无处不在。
Think again, Think Canon. - Canon
佳能:再想一下,想到佳能。
You can't beat the feeling. - Coca-Cola
可口可乐:挡不住的感觉。
A diamond lasts forever. - De Bierres
迪比尔斯联合矿业:钻石恒久远,一颗永流传。
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5.求一篇我最喜欢的广告语用英文写出来,以及为什么喜欢
Money is not everything. There's Mastercard & Visa. 钞票不是万能的,有时还需要信用卡. 是 Mastercard & Visa信用卡的广告语为什么喜欢:The Waste International organization (VISA INTERNATIONAL) is in the present world the biggest credit card and the traller's check organization. The Waste International organization's predecessor was in 1900 the tenable Americas Bank card Company. in 1974, Americas Bank card Company and the Western country's some Commercial bank cooperation, has established the international credit card Service company, and changed Waste officially in 1977 (VISA) the International organization, became the global credit card union organization. the Waste International organization has VISA, ELECTRON, INTERLINK, PLUS and brand trademarks and so on VISA CASH. It sends the card, the VISA brand credit card is not directly by participates in the Waste International organization's members (is mainly bank) distributes. At present its member approximately 22,000, sends card over 1,000,000,000, the merchant surpasses more than 2000 ten thousand, networking ATM machine approximately 660,000. the Master International organization (MasterCard INTERNATIONAL) is the global second big credit card International organization. in 1966 American California's some banks have established the bankcard association (Interbank Card Association), and began using Master Charge in 1970 the name and the sign, unified various Member bank release credit card name and the design, in 1978 changes the name once more as present's MasterCard. the Master International organization has brand trademarks and so on MasterCard, Maestro, Mondex, Cirrus. Itself sends the card, the MasterCard brand credit card is not directly by participates in Master International organization's financial organ members to distribute. At present its member approximately 20,000, have surpasses more than 2100 ten thousand merchants and ATM machine.。